Reaching People with Your Message

Written by: Douglas Naufel on Tuesday, 29 May, 2018

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A common mistake that people make is that they have a “build it and they will come” attitude. They throw together a website using common tools and assume people will flock to it. In reality, having it built properly to get it listed in search engine results, creating sponsored ads to grab attention and adding references to social media can make that happen.

Reaching people starts with knowing where to find them. nKind will help identify the content that garners more attention from social media channels in order to focus efforts in effective stratagems. Finding the correct combination of social media platforms and content on the website will increase your reach with those who care about your mission. Identifying what channels are most effective means increasing donations and expanding your mission.

nKind will automatically note any new users of your site as well as orders placed on the site with tags you set up indicating the channel from which the user arrived at your site. Accurately assess which shared links are most effective and form your strategy accordingly, doing what works for you and those who support you.

Tags:   Donor, Website, Marketing, Message, Mission